SEO Manager
Company: Keap
Location: Chandler
Posted on: July 31, 2022
Job Description:
With under 400 employees, Keap is a medium-sized business based
in Chandler, Arizona, and serves to liberate and empower
entrepreneurs, to strengthen families, communities, and economies.
When you ask most Keapers, whether past or present their favorite
part of working at Keap, the response will have something to do
with our people, affectionately known as Keapers.At Keap, we ask
that you build connections with your team and/or cross-functional
teams. You will create meaningful work that makes a difference in
how you develop your career and how you contribute in leading our
Sales and Marketing Automation platform that's built on 20 years of
experience working with small businesses; to grow their sales and
save time in the process. All in an environment with others who are
passionate about driving success through collaboration, energy and
fun.See how your unique perspectives and experiences contribute to
achieving those goals ---SEO ManagerThe RoleAre you someone with
high degree of intellectual curiosity, never settling for the
status quo, and always eager to solve the next problem.The Growth
Marketing team is seeking an experienced and results-driven Search
Engine Optimization professional who will be responsible for
developing and implementing SEO strategies and best practices to
grow website traffic, new leads, and customers to Keap. In this
role, the SEO manager plays a strategic role in influencing the
direction of our content marketing, social media, and paid media
programs. Keap has been on a strong trajectory in driving organic
visibility and is looking for a superstar to elevate us even
further.The Work
- Observe performance trends on a daily basis to understand
organic search performance across Keap's web properties.
- Identify areas of growth in key pillars of SEO, including
technical, on and off-page SEO.
- Help shape content marketing strategy with keyword-based
research and recommendations.
- Run SEO test & learn program to evaluate new approaches to
improve page rank.
- Stay up to date with recent trends in SEO to continually gain a
competitive edge.
- Perform granular traffic and conversion analyses across the
website to gain insight into keyword and landing page
performance.
- Competitive benchmarking to understand the strengths and
weaknesses of Keap's current strategy.
- Optimize internal linking structures to maximize rankings
across our keyword targets.
- Collaborate with Content Marketing and Organic Social team to
grow overall content distribution velocity and effectiveness.
- Share performance updates across the Marketing team
regularly.Qualifications
- Passionate search marketer who is quantitative, pragmatic, and
methodical and loves to stay ahead of the SEO trends.
- 3+ years of agency or in-house SEO work experience, specific
B2B/SaaS experience is preferred.
- A high degree of intellectual curiosity, never settling for the
status quo, and always eager to solve the next problem.
- Demonstrated experience in analytical ability, including strong
skills with Excel/Google Sheets
- Proven experience with technical SEO, especially analysis and
experimentation with on-page factors.
- Excellent interpersonal and communication skills with a history
of successful partnerships with cross-functional stakeholders.
- Experience with Google Analytics and SEO Tools & Platforms such
as Google Search Console, SEMRush, etc
- BA/BS in Marketing or a related Quantitative field
- Small business experience and general understanding of Drupal,
HTML, and CSS are a plus!Our Keapers bring the hustle, grit and
passion to everything they do; all while doing it from the place
they work best. Through our 7 core values, you will be expected to:
- Listen to, care for, and serve the diverse people central to
our purpose (We Genuinely Care)
- Have a forever curious, learn-it-all mindset and value learning
over knowledge (We Learn Always)
- Face challenges with grit and optimism to achieve your goals
(We Own It)
- Build trust through transparency and open, authentic
communication (We Build Trust)
- Work with humility and gratitude to work collaboratively (We
Check Ego)
- Believe in people and champion their dreams (We Dream Big) *as
well as your own
- Work as one team, unified in our Purpose and Mission (We Win
Together)We celebrate diversity and inclusion for the benefit of
our employees, our products, our community, and to help small
businesses succeed. We do not discriminate based on race, color,
ethnicity, ancestry, national origin, religion, sex, gender, gender
identity, gender expression, sexual orientation, age, disability,
veteran status, marital status or any legally protected
status.Keap's corporate office is located at 1260 South Spectrum
Blvd. Chandler AZ 85286.
Keywords: Keap, Chandler , SEO Manager, Executive , Chandler, Arizona
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